Shopper and Tote Bags in Kenya

Reusable and visible

Tote bags replace plastic and are used for shopping, books and gym kits, so the print travels widely. Shops, bookstores, festivals and NGOs use them as branded merchandise.

Materials

Cotton is soft and washable. Canvas is thicker and holds more weight. Non-woven is light and cheap and suits short-term promotions.

Size and handles

35 x 40 cm is a compact everyday size. 40 x 45 cm takes books and groceries. Short handles are for hand carrying, while long handles fit on the shoulder.

Print

One colour is economical and looks clean. Full colour reproduces photos and complex artwork; it costs more.

Design tips

Keep the design centred and at least 4 cm from the edges. Use bold shapes and short slogans. Check the print's washability if the bag will be laundered.