POS Displays in Kenya

Persuasion at the shelf

POS displays hold products, promotions and information at the moment a customer decides to buy. Consumer goods brands, pharmacies, supermarkets and telcos use them.

Types

Counter stands sit beside the cash register. Floor stands take a larger stock of product and act as a mini shop. Shelf talkers are small signs attached to shelving, drawing attention to prices and offers.

Material

Cardboard is economical and printable, and good for short campaigns. Acrylic looks polished and lasts. Foamboard is light, rigid and good for signs.

Size

Small suits counters and shelves. Medium suits end caps and entrance areas. Large is for standing displays.

Getting it right

Share product dimensions and weight, where the display will sit, and the campaign duration. For cardboard displays, we may recommend a sample before a full run.